CHIC

Agency expert in Graphic Design, Branding & Positioning.

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CHIC - Global design and production studio for luxury brands. 

Founded in 2008, CHIC is an independent and integrated design agency, dedicated to premium and luxury brands. We are located in Paris, London, Singapore and Dubai and have a cross cultural team of 60 persons. We are experts in Image and Art Direction, Graphic Design, Retail and product design. We have the unique advantage to get our own production studios: photography, digital imaging and 3D rendering.We believe in curiosity, trust and creation.

CHIC -  Maison de création et atelier de production pour les marques de luxe.

Dès sa création en 2008, Chic a choisi de métisser ses influences en s’installant simultanément à Paris et Londres puis à Singapour et à Dubai. Nous sommes une agence de design indépendante et intégrée, dédiée aux maisons du Luxe. Nos métiers: Direction Artistique Image, Design graphique, Design produit et Retail. De l’idée au geste : Chic a d’emblée pris l'option d’intégrer ses propres Ateliers de production: photographie, retouche et 3D.

 

 http://agencechic.com/

 

 

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Services offered

We are active in different sectors

Graphic Design
  • Conception, Art direction Art acquisition Artworking Packaging Press release Still life Press relase Digital imaging
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Branding & Positioning
  • Brand redesign Strategic vision 2D / 3D visualization Artworking Intellectual property TBC
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A few metrics about the agency

2

Services

1

Reviews

14

Works

50

Team members

Previous Works

Check the latest works made for our clients
14 work(s) uploaded
  • Dahlia Divin

    Dahlia Divin

    July 2016
    July 2016

    Dahlia Divin

     

    CHIC has put together an intense solar set, staged in floral mineralogy, to put the emphasis on the golden strength of the Nectar of Perfume.

    Concept and art direction: CHIC.

    Photography and post production: Les Ateliers.

     

     

     

     

     

    Photography
    Advertising
    Shalimar Packaging

    Shalimar Packaging

    July 2016
    July 2016

    Shalimar Packaging

    Jacques Guerlain’s iconic creation Shalimar was inspired by the legendary love story between Mumtaz and the Emperor Shah Jahan that took place in the Shalimar garden in Agra. CHIC has linked back the fragrance to its founding myth by capturing the whole story in a mural illustration. The illustration has now turned the whole outer pack into a true narrative packaging concept.

     

     

     

     

     

    Graphic Design
    Photography
    Egg

    Egg

    July 2016
    July 2016

    Egg

    CHIC has designed an elegant ceramic egg bucket to incarnate the Krug 2016 Single Ingredient Campaign. White, highlighted by a leather strap, symbol of the symbiosis between elegance and aesthetic simplicity, the Krug Egg Bucket hides beneath its delicateness a solidity that can stand up to any test.

    Branding & Positioning
    Photography
    Taste of discovery

    Taste of discovery

    July 2016
    July 2016

    Taste of discovery

    To ensure the consumer is aware there is a significant range of Chivas variants that can be enjoyed across a number of key needs & occasions, we created the Chivas Taste Discovery activation, with a unique & engaging VR experience that offering consumers access to the type of knowledge and experience one only gets when getting an exclusive induction at Strathisla, thanks to a virtual journey to the home of Chivas Regal. Using the consumer’s favourite tastes as a starting point, this immersive tasting experience take consumers through Chivas range explaining where they can find these tastes and why.

     

     

    Branding & Positioning
    Graphic Design
    Digital Strategy
    Advertising
    Photography
    3D
    My Burberry

    My Burberry

    July 2016
    July 2016

    My Burberry

    For the launch of My Burberry, CHIC worked hand in hand with the Burberry studio, to produce a reference merchandising bible: retail and experience design, materials, technical specifications. CHIC brought its aesthetic sense and its obsession with detail to give life to this ultra ambitious project.

    Branding & Positioning
    Advertising
    3D
    Vive le sport!

    Vive le sport!

    July 2016
    July 2016

    Vive le sport!

    On the occasion of the "Vive le Sport!" campaign, CHIC created a showcase scenography for the Maison Hermes in Dubai, where the objects come to enchant a day of sport, with impeccable style! Art Direction, Design and Installation.

     

     

    Graphic Design
    Advertising
    Branding & Positioning
    Golden age of travel

    Golden age of travel

    July 2016
    July 2016

    Golden age of travel

    We have designed the Travel Retail guidelines for the 2nd edition of the Golden Age of Travel decanter by The Macallan. We have contrasted the colourful vintage-looking illustrations by Jack Hughes with an understated pale oak and gold universe inspired by contemporary travel. 

     

     www.agencechic.com

    Branding & Positioning
    3D
    Advertising
    Define your luck!

    Define your luck!

    September 2016
    September 2016

    Define your luck!

    On the occasion of the launch of the Collection 8°0 and the collaboration between FRED and Liu Bolin, Chic created the shop windows with the photographies of the artist. The scenography refers to luck, the theme of this unique collection, in a Casino arty atmosphere. Define your Luck ! Art Direction and Production: CHIC

    Branding & Positioning
    Graphic Design
    3D
    Orchid Imperial

    Orchid Imperial

    April 2017
    April 2017

    Orchid Imperial

    CHIC has designed a unique jewel box for the eternal youth elixir from the luxury skincare pioneer house, Guerlain. A dark packaging with subtle gold hints to enhance the preciousness of the jar, with a spectacular dome to emphasise the iconic design. The box offers all the more a true experience from a refined opening as an Orchid blooming to a complete skincare ritual for the masterpiece of sensoriality and efficiency.

    Advertising
    Photography
    3D
    Motion Design
    Branding & Positioning
    Rare cask black

    Rare cask black

    April 2017
    April 2017

    Rare cask black

    CHI Chas teamed up with The Macallan team to launch their new Travel Retail exclusive product The Macallan Rare Cask Black. We have created the Key visual, Retail design Guidelines and Consumer engagement mechanics. This project was awarded Best Travel Retail launch of the year by…. It came just after the Domestic launch or The Macallan Rare Cask red version for Domestic markets for which we have created both the Key Visual, events and scenography guidelines.

    Branding & Positioning
    Advertising
    3D
    La maison des carrés

    La maison des carrés

    April 2017
    April 2017

    La maison des carrés

    To celebrate the iconic square of Maison Hermès, CHIC chose to reproduce in miniature the craftsmen of this cult object. Artistic Direction, Design and installation.

    Branding & Positioning
    3D
    Advertising
    Event Design

    Event Design

    April 2017
    April 2017

    Event Design

    To celebrate the launch of the Bulgari corner at Bloomingdale’s in Dubai, CHIC has conceived the graphic and visual identity of the event : save the date, invitation, shopping bag, scenography, physical and digital drive to store.

    Photography
    Graphic Design
    Eid

    Eid

    April 2017
    April 2017

    Eid

    On the occasion of the celebration of the EID and the launch of Possession in the Middle East, CHIC has designated these eye-catching showcases that cross the moon in the fairy of the brand. Art Direction and Production : CHIC

    Branding & Positioning
    Advertising
    Ultimate Cask Edition

    Ultimate Cask Edition

    April 2017
    April 2017

    Ultimate Cask Edition

    To support the Chivas Ultimate Cask Collection’s first launch in Travel Retail, CHIC has created a merchandising concept which enhances the aromas coming from the American oak. Attracted by an impressive fountain of flavours, the consumer gets to discover the product specificities through the aromas nicely encapsulated in acrylic blocs. Consumers are invited to smell each aroma while tasting the product to get a full sensory experience. Key Visual and Reveal film designed by CHIC, and produced by Les Ateliers.

    Advertising
    Branding & Positioning

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1 review(s) posted

Total ratings

5/5
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5/5

Sortlist user  2 years ago

Chargé de communication at CHIC
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