Accueil - France - Île-de-France - Paris - Application mobile - Lacoste, The polo of the future

Lacoste, The polo of the future

janvier 2015
Description

On the eve of the 80th anniversary celebrations of the brand, Lacoste pays tribute to René Lacoste and his visionary spirit by imagining a future version of the brand's most iconic creation, the polo. The brand asked on us to come up with an international (USA, China, Europe) digital campaign for the magical and symbolic date 12/12/12. The L.12.12 Polo is born.

Lacoste, The polo of the future

janvier 2015
Description

On the eve of the 80th anniversary celebrations of the brand, Lacoste pays tribute to René Lacoste and his visionary spirit by imagining a future version of the brand's most iconic creation, the polo. The brand asked on us to come up with an international (USA, China, Europe) digital campaign for the magical and symbolic date 12/12/12. The L.12.12 Polo is born.

Work details
work
Client
Lacoste
place
Localisation
Paris
business
Industry of the client
Accessoires & vêtements
people
Audience
Business to Consumer
public
Geographic scope
International
settings
Service provided
Application mobile
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