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Photo contest : Davidoff Love the Ocean

mai 2016
Photo contest : Davidoff Love the Ocean
Description

Context: For the launch of its new Cool Water fragrance, Davidoff in partnership with National Geographic offers users a competition. Objectives: The competition is open to all those who have published a photo #lovetheocean via social networks or on the website.

Each participant has a score calculated by m2 oceans that has helped protect. Contest goal: to have the best score possible! (= Help protect up to m2 oceans)

2 lifts: A weekly ranking Every week the top 5 contributors earns Cool Water products (global) Selection criteria: Internet user score of the week Final ranking (2 NG trips to win - run by the global) A jury (including Enric Sala) chooses the final 2 winners from all the top 5 contributors of all weeks (overall) Selection criteria: qualitative criteria based on (or) photo (s) of the participant

Photo contest : Davidoff Love the Ocean

mai 2016
Description

Context: For the launch of its new Cool Water fragrance, Davidoff in partnership with National Geographic offers users a competition. Objectives: The competition is open to all those who have published a photo #lovetheocean via social networks or on the website.

Each participant has a score calculated by m2 oceans that has helped protect. Contest goal: to have the best score possible! (= Help protect up to m2 oceans)

2 lifts: A weekly ranking Every week the top 5 contributors earns Cool Water products (global) Selection criteria: Internet user score of the week Final ranking (2 NG trips to win - run by the global) A jury (including Enric Sala) chooses the final 2 winners from all the top 5 contributors of all weeks (overall) Selection criteria: qualitative criteria based on (or) photo (s) of the participant

Work details
work
Client
Davidoff
place
Localisation
Loire
business
Industry of the client
Autres
people
Audience
Business to Consumer
public
Geographic scope
International
settings
Service provided
Développement web
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