Disrupt
Expertise du marché coréen. Expérience de croissance mondiale.
DISRUPT est une agence de croissance mondiale basée à Séoul, spécialisée dans une chose que la plupart des agences ne peuvent pas faire : traduire les marchés entre la Corée et le reste du monde. Nous aidons les marques coréennes à se développer à l'international et les marques mondiales à entrer et à réussir en Corée en combinant une profonde vision culturelle avec une exécution axée sur la performance. Notre force va au-delà du marketing. Nous comblons le fossé entre la manière dont les produits sont positionnés, perçus et achetés sur des marchés radicalement différents, transformant la localisation en un avantage concurrentiel. De la construction de marques coréennes en leaders mondiaux à l'aide aux marques internationales pour naviguer dans le paysage très concurrentiel de la Corée, DISRUPT agit comme un véritable partenaire de croissance transfrontalier. Nous avons collaboré avec des marques mondiales et coréennes de premier plan dans les secteurs de la beauté, du bien-être et de la technologie, notamment COSRX, InBody, Voice Caddie, LG et Amore Mall, les aidant à se développer à l'international, à optimiser le marketing de performance et à atteindre une croissance mesurable sur les marchés mondiaux. 17 personnes dans leur équipe
Parle Anglais, Coréen
7 projets dans leur portefeuilleMembre Sortlist depuis 2025
Fondée en 2022
Services
17 services offerts par Disrupt
Description Expanding into a new market often fails for one simple reason: what works in one market doesn’t translate to another. Global brands entering Korea struggle with unfamiliar consumer expectations, fast-moving trends, and platforms that operate very differently from Western ecosystems. At the same time, Korean brands expanding abroad often face the opposite challenge: strong products, but messaging and positioning that fail to resonate with global audiences. DISRUPT’s market research is built to solve these exact gaps. We go beyond surface-level data to uncover how your product will actually be perceived, positioned, and purchased in each market. This includes deep analysis of consumer behavior, cultural drivers, pricing sensitivity, and the subtle factors that influence trust and conversion. What makes DISRUPT different is simple: we understand both sides of the market. With deep expertise in both Korean and global landscapes, we ensure that insights don’t get lost in translation: turning strategy into clear, executable direction that works across teams, regions, and channels. We map how your brand should adapt across key platforms, analyze competitor positioning, and identify realistic opportunities for differentiation.Compétences en Étude de marché (5) Display MarketingMarket ExpansionKorean TranslationLocation Based AdvertisingKorean Market
En savoir plus sur Étude de marchéDescription Content is where most global expansion efforts break down. What performs in one market often feels irrelevant, or even off-putting in another. Global brands entering Korea struggle with content that doesn’t match local aesthetics, tone, or platform behavior. Korean brands expanding globally face the opposite issue: visually strong content that lacks the messaging structure and hooks needed to convert in global markets. DISRUPT’s content strategy is built to solve this disconnect. We develop market-specific content systems designed not just to look good, but to drive engagement, trust, and conversion in each region. This includes platform-native strategies across TikTok, Instagram, and YouTube, aligned with how users actually consume and respond to content in each market. What sets DISRUPT apart is our ability to bridge both sides. With deep understanding of Korean and global content ecosystems, we ensure that creative direction, messaging, and execution stay consistent while adapting to local expectations, so nothing gets lost in translation. Our team brings end-to-end experience: from initial strategy and storyboard development to production, editing, and final delivery, ensuring that every piece of content is built with both intention and performance in mind.Compétences en Stratégie de contenu (4) Advertising ProductionContent CreationMulti Channel AdvertisingDigital Media ProductionProjets en Stratégie de contenu (2) Clients en Stratégie de contenu (2) Voice CaddieSport | internationalAMORE MALLBeauté | international
En savoir plus sur Stratégie de contenuDescription Influencer marketing is one of the most powerful growth channels, but also one of the easiest to get wrong when entering a new market. What works with influencers in the US doesn’t translate to Korea. Audience expectations, content style, platform behavior, and even the definition of “influence” are fundamentally different. Many brands fail by choosing the wrong creators, forcing the wrong messaging, or treating influencer content as branding instead of a performance channel. DISRUPT’s influencer marketing is built to eliminate that gap. We design market-specific influencer strategies that align with how trust is built and how purchasing decisions are made locally. From creator selection to content direction and performance tracking, every step is tailored to the market. Our approach covers: - Influencer sourcing and vetting based on real influence, not just follower count - Strategic alignment between brand, creator, and audience - Content frameworks that balance authenticity with conversion - Campaign management and performance optimization across platforms like Instagram, TikTok, and YouTube What sets DISRUPT apart is our cross-market expertise. We understand both Korean and global influencer ecosystems, ensuring that collaborations feel native to each audience while staying aligned with your brand’s goals. Our team works end-to-end, from creator outreach and negotiation to briefing, content direction, and final execution, making the process seamless across regions. Most importantly, we don’t see influencer marketing as awareness only. We structure campaigns to drive engagement, trust, and measurable revenue impact. The result is influencer marketing that doesn’t just generate content, but builds credibility and converts across markets.Compétences en Marketing d'influence (6) Instagram InfluencerDigital Media AdvertisingInfluencer RecruitmentInfluencer StrategyYoutube InfluencersTiktok InfluencersProjet en Marketing d'influence (1) Client en Marketing d'influence (1) Voice CaddieSport | international
En savoir plus sur Marketing d'influenceDescription A website isn’t just a digital storefront. It’s where global expansion either converts or collapses. For beauty brands expanding internationally, the challenge isn’t building a site. It’s building one that feels native to the market while still driving performance. What works on a Western Shopify store often fails to resonate with Korean consumers, where expectations around design, trust signals, product storytelling, and user flow are fundamentally different. DISRUPT builds websites with this in mind. We create conversion-driven, market-adapted eCommerce experiences that bridge Korean and global standards, ensuring your brand is not only visually aligned with local expectations but also optimized to convert. From beauty brands abroad looking to enter Korea, to brands scaling globally, we design and develop sites that reflect local consumer behavior and aesthetics, integrate region-specific trust signals and content structures, align with performance marketing and funnel strategy and support scalable growth across markets. What sets us apart is our ability to connect strategy, design, and performance across cultures. We don’t just build websites, we build localized conversion systems that turn traffic into revenue, no matter the market.Compétences en Création de site internet (5) Responsive Web DesignShopify DesignUI UXWebsite OptimizationWeb DesignProjets en Création de site internet (3) Clients en Création de site internet (3) Voice CaddieSport | internationalInBodyMatériel et Equipement IT | internationalBeplainBeauté | international
En savoir plus sur Création de site internetDescription Aucune description n'est fournie pour ce service.
Compétences en Publicité (1) Advertising ProductionProjets en Publicité (6) Avis clients en Publicité (2) Choi SeungJiKunHee KimClients en Publicité (4) Voice CaddieSport | internationalCOSRXBeauté | internationalInBodyMatériel et Equipement IT | internationalBeplainBeauté | international
En savoir plus sur PublicitéDescription Aucune description n'est fournie pour ce service.
Compétences en Email Marketing (2) KlaviyoEmail CopywritingProjet en Email Marketing (1) Client en Email Marketing (1) AMORE MALLBeauté | international
En savoir plus sur Email MarketingDescription Aucune description n'est fournie pour ce service.
Compétences en Design & graphisme (1) Creative DesignProjet en Design & graphisme (1) Client en Design & graphisme (1) AMORE MALLBeauté | international
En savoir plus sur Design & graphismeDescription Aucune description n'est fournie pour ce service.
Compétences en Production Vidéo (2) Video EditingVideo ShootingProjets en Production Vidéo (3) Clients en Production Vidéo (3) Voice CaddieSport | internationalInBodyMatériel et Equipement IT | internationalBIODANCEBeauté
En savoir plus sur Production VidéoDescription Aucune description n'est fournie pour ce service.
Compétences en Planification médias (1) Media BuyingProjet en Planification médias (1) Client en Planification médias (1) BIODANCEBeauté
En savoir plus sur Planification médiasDescription Aucune description n'est fournie pour ce service.
Compétences en Publicité en ligne (5) Geo MarketingAmazon PPCAmazon MarketingReddit MarketingAmazon AdvertisingProjets en Publicité en ligne (3) Avis client en Publicité en ligne (1) Yura KimClients en Publicité en ligne (3) COSRXBeauté | internationalInBodyMatériel et Equipement IT | internationalBIODANCEBeauté
En savoir plus sur Publicité en ligne
Équipe
17 membres dans l'équipe de Disrupt
HistoireAt DISRUPT, we’re a Seoul-based global marketing team built to scale brands beyond borders. With experience working alongside leading Korean brands, we combine deep market expertise, bold strategy, and performance-driven execution to drive real growth across global markets.
Avis clients
3 Avis clients pour Disrupt
5/5
(3 avis clients)
KK
KunHee KimGlobal Amore Mall Marketing chez Amore Mall
ServicePublicité
SecteurBeauté
Équipe201 - 500
Quel était l'objectif de votre collaboration ?Increase in total sales and improve marketing cost efficiency.
Qu'avez-vous le plus apprécié pendant votre collaboration ?Through our collaboration with DISRUPT, Global Amore Mall successfully integrated multiple marketing channels and strengthened campaign synergy. With a unified strategy across Google, Meta, and email marketing, we achieved over 3x year-over-year growth in performance-driven sales. DISRUPT’s strong Shopify expertise also helped improve monthly promotion planning and overall marketing execution quality.
KunHee Kim recommande cette agence
CS
Choi SeungJiE-commerce Team Lead chez Voice Caddie
ServicePublicité
Quel était l'objectif de votre collaboration ?Our main objectives were to increase total online sales, improve marketing ROAS, resolve unauthorized seller issues on Amazon, and create social media content that drives higher user engagement.
Qu'avez-vous le plus apprécié pendant votre collaboration ?Even though Voice Caddie was already a leading brand in Korea, we lacked awareness and experience in the global market. Partnering with Disrupt was one of the best decisions we made. With their support across Amazon, Meta, and content marketing, our sales grew more than 5x year-over-year. Their strategic guidance, localized content planning, and clear consulting helped us better understand global e-commerce and successfully expand overseas.
Choi SeungJi recommande cette agence
YK
Yura KimUS Business Group Lead chez Biodance
ServicePublicité en ligne
SecteurBeauté
Quel était l'objectif de votre collaboration ?Optimizing Amazon PPC Advertising Efficiency (ROAS, ACOS) Improving Amazon Ranking & Sales
Qu'avez-vous le plus apprécié pendant votre collaboration ?From launch to scale, DISRUPT helped us achieve consecutive #1 Amazon Beauty Best Seller rankings.
Yura Kim recommande cette agence
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Contact
Coordonnées de Disrupt
Détails
- Siège social11 Yeonmujang 15-gil, Seongdong-gu, Seoul, Republic of Korea