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Wallace Marketing

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Edinburgh, Royaume-Uni
Your marketing project? I’ve been preparing for it.
Wallace Marketing provides a range of services that covers most marketing wish lists: - Research and insight. - Marketing strategy and planning. - Implementation of marketing plans and campaigns. - Training and coaching. The business was established in 2006 by David Wallace, an experienced, commercial MBA-qualified marketing professional with a proven track record in strategic and operational management. Clients represent a wide range of sectors locally, nationally and internationally. They have included start-ups, SMEs, large multinationals, professional services firms, not-for-profit organisations, public sector bodies, investors and advisers. If you’re looking for help with a market research exercise, a marketing strategy development project, implementation of a marketing plan or campaign, or marketing training, please get in touch. For more information and client testimonials, please visit www.wallacemarketing.co.uk
1 personne dans leur équipe
Parle Allemand, Anglais
2 projets dans leur portefeuille
Travaille à distance à travers le monde
Membre Sortlist depuis 2017
Fondée en 2006
Aucun avis client pour le momentSoyez le premier à en ajouter un

Services

9 services offerts par Wallace Marketing

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  • Description
    Your organisation’s brand is a potentially powerful resource that lies at the heart of everything you do. A strong brand will help you:

    Improve your commercial performance and market value.
    Stand out and gain a competitive edge.
    Short-cut customers’ decision-making, attract new customers and encourage loyalty and advocacy.
    Make it easier to recruit and retain staff, improve their sense of purpose and belonging, and drive their attitudes and behaviours.

    I use a simple, logical but rigorous modular process that will help you identify that resource and fulfil its potential. Building a strong brand takes both strategic and creative mindsets, so on brand strategy projects I work alongside a creative agency. We will leverage analytical thinking, commercial sense and imagination to help you define, articulate, create, project and deliver a strong brand.
    Compétences en Image de marque & branding (26)
    International BrandingBrand Creationbrand advertisingBrand StrategyBrand Designsocial mediaadvertisingbrandingcreative advertisingbrand design+16
    Projets en Image de marque & branding (2)
    Marketing strategy for a jewellery retailer - Image de marque & branding
    Marketing strategy for a frozen yogurt company - Image de marque & branding
    Clients en Image de marque & branding (2)
    Jewellery RetailerVente au détail | national
    Frozen Yogurt BusinessVente au détail | regional
    En savoir plus sur Image de marque & branding
  • Description
    Whatever your business’s sector, location, size, age or stage of development, you need a strategy to market your products or services effectively in order to exploit your growth potential.

    Yet, every organisation is different. While I follow a tried and tested strategy development process, using proven frameworks, the resulting strategy is unique for each business.

    Marketing strategy is about where you want to be and how you’ll get there. It involves high level decisions that focus and drive your efforts to achieve sustained profitable growth by finding, winning and keeping customers.

    I will work with you to formulate a focused, structured strategic marketing plan that is commercial and immediately actionable. I can help you shape your vision, set clear objectives, consider your options and make choices, calculate resources needed, and set milestones and measures of success.

    Your strategic marketing plan is likely to include:

    Clear objectives to be achieved.
    Strategies to achieve them.
    Positioning, branding and core messages to be communicated.
    Trends to be exploited.
    Products and services, pricing and distribution.
    Key market segments and customer groups to be targeted.
    Competitors that are operating in the same space.
    Collaborators to be partnered with.
    A calendar of relevant, prioritised, integrated promotional activities.
    Resourcing needs and budget.
    Milestones and metrics.
    Compétences en Stratégie digitale (28)
    twitter marketingexternal advertisingsocial mediasocial marketingsocial advertisingonline marketing campaignonline adweb advertisingdigital advertisingbranding+18
    Projets en Stratégie digitale (2)
    Marketing strategy for a jewellery retailer - Stratégie digitale
    Marketing strategy for a frozen yogurt company - Stratégie digitale
    Clients en Stratégie digitale (2)
    Jewellery RetailerVente au détail | national
    Frozen Yogurt BusinessVente au détail | regional
    En savoir plus sur Stratégie digitale
  • Description

    Aucune description n'est fournie pour ce service.

    Compétences en Stratégie de contenu (12)
    twitter marketingsocial media consultantsocial media managementadvertisingsocial media engagementgraphic designsocial mediasocial marketingbrandingsocial media campaign+2
    Projet en Stratégie de contenu (1)
    Marketing strategy for a frozen yogurt company - Stratégie de contenu
    Client en Stratégie de contenu (1)
    Frozen Yogurt BusinessVente au détail | regional
    En savoir plus sur Stratégie de contenu
  • Description

    Aucune description n'est fournie pour ce service.

    Projet en Web analytique/Big data (1)
    Marketing strategy for a frozen yogurt company - Web analytique/Big data
    Client en Web analytique/Big data (1)
    Frozen Yogurt BusinessVente au détail | regional
    En savoir plus sur Web analytique/Big data
  • Description

    Aucune description n'est fournie pour ce service.

    Compétences en Réseaux sociaux (3)
    Social Media ManagementSocial Media MarketingSocial Marketing
    En savoir plus sur Réseaux sociaux
  • Description

    Aucune description n'est fournie pour ce service.

    En savoir plus sur Data Consulting
  • Description

    Aucune description n'est fournie pour ce service.

    Compétences en Publicité (3)
    Advertising CampaignBrand AdvertisingDigital advertising
    En savoir plus sur Publicité
  • Description

    Aucune description n'est fournie pour ce service.

    Projet en Marketing (1)
    Marketing strategy for a jewellery retailer - Marketing
    Client en Marketing (1)
    Jewellery RetailerVente au détail | national
    En savoir plus sur Marketing
  • Description

    Aucune description n'est fournie pour ce service.

    En savoir plus sur Étude de marché
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Équipe

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Coordonnées de Wallace Marketing

Détails

http://www.wallacemarketing.co.uk
  • Siège social21 Young Street, Edinburgh, UK