Doing the Best; for Better
Abewini Consults is a Marketing Consultancy firm.
The primary concern of Abewini Consults is to create solutions (service solutions) that help make the duty of living life much simpler, easier and efficient. Consequently, the development, marketing, management, and sustenance of groundbreaking simple but relevant everyday service solutions is what keeps the team at Abewini Consults awake at night.
As a marketing firm, Abewini Consults is deliberately biased towards the following Marketing Functions namely;
Abewini Consults shall from time to time leverage the synergies of promoters, activation managers, media buying agencies, digital agencies, and other digital/experiential agencies to deliver solutions that answer to the marketing shortfalls of its clientele. We also believe in the power of research to help unlock insights but never pretend to be a research agency. Engaging in Collaborative Partnerships is the guiding principle that defines and shapes the way we do business at Abewini Consults.
At the core of any and every marketing effort is the GENERATION OF DEMAND; once (consideration/trial), twice and several times over (repeated purchase and adoration). With this clear understanding of the job to be done, the team at Abewini Consults spares no effort at ensuring that generating, aggregating, organizing and sustaining demand (for both service and/or product) remains the driving force for success.
Projet réalisé pour Schweppes International Limited/Suntory dans l'industrie Boissons pour un public B2B / B2C en 2025.abewini Consults is the resident Commercial Training and Capability Consultants to Schweppes International Limited/Suntory in Ghana. We offer periodic support, training and coaching to the commercial teams nationwide.
Projet réalisé pour Activate Africa dans l'industrie Marketing & Publicité pour un public B2C en 2020.abewini Consults was engaged by client to deliver a creative solution that best highlights and elevates the consumer offering at All Game Retail Shop in Ghana during Black Friday Promotion Month. abewini Consults, in response to the brief, constructed a giant shopping trolley which was affixed onto a truck. Both truck and trolley were branded to specifications provided by client and paraded onto the principal streets of the two major cities of Accra and Kumasi for a period of 4 weeks. As the truck moved around and about town, promotional leaflets were distributed to bewildered audiences and passersby. The excitement and euphoria around this activation was breathtaking. For such a simple activation, we were greatly delighted by the outcome. The teams and stakeholders were the real heroes of this effort and we use the opportunity to salute them.
Projet réalisé pour De B rotherz dans l'industrie Boissons pour un public B2B / B2C en 2025.Created a corporate identity and brand position of De Brotherz Enterprise. Also delivered corporate restricting and sales automation strategy.
Projet réalisé pour Tangkama Courier dans l'industrie Logistique & Supply Chain pour un public B2B / B2C en 2025.Created business identity for a start up Courier Business from scratch. Outline the branding and positioning strategy, audience targeting and establishment of brand presence on and offline.
Projet réalisé pour Consumer Insights Consults Limited dans l'industrie Autres pour un public B2B en 2025.We delivered a full corporate identity refresh for the organisation leading to an optimised corporate website, letterheads, email signature, POS materials such Polo Shirts, T-Shirts, Corporate Dairies, Mugs, Note Pads, Pens, Lanyards, etc.
Projet réalisé pour EAB Plus Limited dans l'industrie Logistique & Supply Chain pour un public B2B / B2C en 2017.Provided rationalisation for new business interests in the areas of: > Haulege Services > Real Estate > Petroleum Retail Outlet> Commercial Property Exploration. Also provided guidance on building of brand identity delivered via: > Creative refresh > Brand Identity and Guidelines > Logo > Letterheads > Call cards > Web Site Development > Mail box creation, > etc.
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